{"id":174656,"date":"2026-02-27T07:55:34","date_gmt":"2026-02-27T06:55:34","guid":{"rendered":"https:\/\/donuts-communication.ch\/kompetenzen\/ia-innovation\/"},"modified":"2026-07-22T10:37:42","modified_gmt":"2026-07-22T08:37:42","slug":"ki-innovation","status":"publish","type":"page","link":"https:\/\/donuts-communication.ch\/de\/kompetenzen\/ki-innovation\/","title":{"rendered":"KI + Innovation"},"content":{"rendered":"<div class=\"wpb-content-wrapper\"><p>[vc_row row_height_percent=&#8220;0&#8243; override_padding=&#8220;yes&#8220; h_padding=&#8220;2&#8243; top_padding=&#8220;3&#8243; bottom_padding=&#8220;4&#8243; back_color=&#8220;color-163064&#8243; overlay_alpha=&#8220;100&#8243; gutter_size=&#8220;3&#8243; column_width_percent=&#8220;100&#8243; shift_y=&#8220;0&#8243; z_index=&#8220;0&#8243; content_parallax=&#8220;0&#8243; row_name=&#8220;Hello&#8220; uncode_shortcode_id=&#8220;524514&#8243; back_color_type=&#8220;uncode-palette&#8220;][vc_column column_width_percent=&#8220;100&#8243; position_vertical=&#8220;middle&#8220; gutter_size=&#8220;3&#8243; font_family=&#8220;font-614192&#8243; overlay_alpha=&#8220;50&#8243; shift_x=&#8220;0&#8243; shift_y=&#8220;0&#8243; shift_y_down=&#8220;0&#8243; z_index=&#8220;0&#8243; medium_width=&#8220;4&#8243; mobile_width=&#8220;0&#8243; width=&#8220;1\/1&#8243; uncode_shortcode_id=&#8220;908063&#8243;][vc_row_inner row_inner_height_percent=&#8220;0&#8243; overlay_alpha=&#8220;50&#8243; gutter_size=&#8220;3&#8243; shift_y=&#8220;0&#8243; z_index=&#8220;0&#8243; uncode_shortcode_id=&#8220;215164&#8243;][vc_column_inner column_width_percent=&#8220;100&#8243; gutter_size=&#8220;3&#8243; overlay_alpha=&#8220;50&#8243; shift_x=&#8220;0&#8243; shift_y=&#8220;0&#8243; shift_y_down=&#8220;0&#8243; z_index=&#8220;0&#8243; medium_width=&#8220;4&#8243; mobile_width=&#8220;0&#8243; width=&#8220;2\/3&#8243;][uncode_breadcrumbs text_lead=&#8220;small&#8220; separator=&#8220;pipe&#8220;][vc_custom_heading heading_semantic=&#8220;h1&#8243; text_font=&#8220;font-623469&#8243; text_size=&#8220;h1&#8243; text_height=&#8220;fontheight-357766&#8243; text_space=&#8220;fontspace-128246&#8243; uncode_shortcode_id=&#8220;556891&#8243;]KI im Dienst<br \/>\n<span style=\"color: #e01a85;\">Ihrer Kommunikation.<\/span>[\/vc_custom_heading][vc_column_text text_lead=&#8220;yes&#8220; uncode_shortcode_id=&#8220;776749&#8243;]Wir integrieren die richtigen KI-Tools dort, wo sie Ihre Kommunikation tats\u00e4chlich effizienter machen. Und wir zeigen Ihnen, wie Sie deren Potenzial schon heute konkret f\u00fcr Ihr Unternehmen nutzen k\u00f6nnen.[\/vc_column_text][vc_separator sep_color=&#8220;color-365579&#8243; uncode_shortcode_id=&#8220;871461&#8243; sep_color_type=&#8220;uncode-palette&#8220; el_width=&#8220;35%&#8220;][\/vc_column_inner][vc_column_inner column_width_percent=&#8220;100&#8243; position_vertical=&#8220;bottom&#8220; gutter_size=&#8220;3&#8243; font_family=&#8220;font-614192&#8243; overlay_alpha=&#8220;50&#8243; shift_x=&#8220;0&#8243; shift_y=&#8220;0&#8243; shift_y_down=&#8220;0&#8243; z_index=&#8220;0&#8243; medium_width=&#8220;4&#8243; mobile_visibility=&#8220;yes&#8220; mobile_width=&#8220;0&#8243; width=&#8220;1\/3&#8243; uncode_shortcode_id=&#8220;176598&#8243;][\/vc_column_inner][\/vc_row_inner][\/vc_column][\/vc_row][vc_row row_height_percent=&#8220;0&#8243; back_color=&#8220;color-163064&#8243; overlay_alpha=&#8220;50&#8243; gutter_size=&#8220;4&#8243; column_width_percent=&#8220;100&#8243; shift_y=&#8220;0&#8243; z_index=&#8220;0&#8243; top_divider=&#8220;gradient-soft&#8220; bottom_divider=&#8220;gradient&#8220; content_parallax=&#8220;0&#8243; uncode_shortcode_id=&#8220;144104&#8243; back_color_type=&#8220;uncode-palette&#8220;][vc_column column_width_percent=&#8220;100&#8243; gutter_size=&#8220;3&#8243; font_family=&#8220;font-614192&#8243; overlay_alpha=&#8220;50&#8243; shift_x=&#8220;0&#8243; shift_y=&#8220;0&#8243; shift_y_down=&#8220;0&#8243; z_index=&#8220;0&#8243; medium_width=&#8220;0&#8243; mobile_width=&#8220;0&#8243; width=&#8220;1\/2&#8243; uncode_shortcode_id=&#8220;456533&#8243;][vc_column_text text_color=&#8220;color-365579&#8243; uncode_shortcode_id=&#8220;922811&#8243; text_color_type=&#8220;uncode-palette&#8220;]K\u00fcnstliche Intelligenz ver\u00e4ndert grundlegend, wie Inhalte entwickelt, produziert und verbreitet werden. Bei Donuts setzen wir KI t\u00e4glich ein \u2013 f\u00fcr visuelle Kreation, Textentwicklung, Datenanalyse, die Automatisierung von Prozessen und die Optimierung von Kampagnen.<\/p>\n<p>Gleichzeitig begleiten wir unsere Kundinnen und Kunden bei der Integration dieser Technologien in ihre eigenen Arbeitsabl\u00e4ufe: mit Audits bestehender Prozesse, der Identifikation konkreter Potenziale, der Schulung von Teams und der Einf\u00fchrung passender KI-L\u00f6sungen. Unser Ansatz ist pragmatisch, praxisnah und konsequent auf messbare Ergebnisse ausgerichtet.[\/vc_column_text][\/vc_column][vc_column column_width_percent=&#8220;100&#8243; position_vertical=&#8220;middle&#8220; gutter_size=&#8220;3&#8243; font_family=&#8220;font-614192&#8243; overlay_alpha=&#8220;50&#8243; shift_x=&#8220;0&#8243; shift_y=&#8220;0&#8243; shift_y_down=&#8220;0&#8243; z_index=&#8220;0&#8243; medium_width=&#8220;0&#8243; mobile_width=&#8220;0&#8243; css_animation=&#8220;alpha-anim&#8220; animation_speed=&#8220;1000&#8243; width=&#8220;1\/2&#8243; uncode_shortcode_id=&#8220;144572&#8243;][vc_custom_heading heading_semantic=&#8220;h3&#8243; text_font=&#8220;font-614192&#8243; text_size=&#8220;h5&#8243; text_weight=&#8220;600&#8243; uncode_shortcode_id=&#8220;811080&#8243;]Unsere Leistungen[\/vc_custom_heading][vc_icon position=&#8220;left&#8220; icon=&#8220;fa fa-magnifying-glass&#8220; size=&#8220;fa-2x&#8220; text_font=&#8220;font-102580&#8243; text_size=&#8220;h6&#8243; text_weight=&#8220;400&#8243; align=&#8220;left&#8220; title=&#8220;KI-Audit und Identifikation von Potenzialen&#8220; uncode_shortcode_id=&#8220;104157&#8243;][\/vc_icon][vc_icon position=&#8220;left&#8220; icon=&#8220;fa fa-focus&#8220; size=&#8220;fa-2x&#8220; text_font=&#8220;font-102580&#8243; text_size=&#8220;h6&#8243; text_weight=&#8220;400&#8243; align=&#8220;left&#8220; title=&#8220;Integration von KI-Tools in die Content-Produktion&#8220; uncode_shortcode_id=&#8220;169003&#8243;][\/vc_icon][vc_icon position=&#8220;left&#8220; icon=&#8220;fa fa-refresh2&#8243; size=&#8220;fa-2x&#8220; text_font=&#8220;font-102580&#8243; text_size=&#8220;h6&#8243; text_weight=&#8220;400&#8243; align=&#8220;left&#8220; title=&#8220;Automatisierung von Marketing- und Kommunikationsprozessen&#8220; uncode_shortcode_id=&#8220;193999&#8243;][\/vc_icon][vc_icon position=&#8220;left&#8220; icon=&#8220;fa fa-profile-male&#8220; size=&#8220;fa-2x&#8220; text_font=&#8220;font-102580&#8243; text_size=&#8220;h6&#8243; text_weight=&#8220;400&#8243; align=&#8220;left&#8220; title=&#8220;Schulungen und Begleitung Ihrer Teams&#8220; uncode_shortcode_id=&#8220;155020&#8243;][\/vc_icon][vc_icon position=&#8220;left&#8220; icon=&#8220;fa fa-search2&#8243; size=&#8220;fa-2x&#8220; text_font=&#8220;font-102580&#8243; text_size=&#8220;h6&#8243; text_weight=&#8220;400&#8243; align=&#8220;left&#8220; title=&#8220;Technologiebeobachtung und Empfehlungen zu aktuellen Entwicklungen&#8220; uncode_shortcode_id=&#8220;103541&#8243;][\/vc_icon][\/vc_column][\/vc_row][vc_row row_height_percent=&#8220;0&#8243; override_padding=&#8220;yes&#8220; h_padding=&#8220;2&#8243; top_padding=&#8220;4&#8243; bottom_padding=&#8220;4&#8243; back_color=&#8220;color-365579&#8243; overlay_alpha=&#8220;50&#8243; gutter_size=&#8220;3&#8243; column_width_percent=&#8220;100&#8243; shift_y=&#8220;0&#8243; z_index=&#8220;0&#8243; top_divider=&#8220;tilt&#8220; content_parallax=&#8220;0&#8243; uncode_shortcode_id=&#8220;141419&#8243; back_color_type=&#8220;uncode-palette&#8220;][vc_column column_width_percent=&#8220;100&#8243; gutter_size=&#8220;3&#8243; style=&#8220;dark&#8220; font_family=&#8220;font-614192&#8243; overlay_alpha=&#8220;50&#8243; shift_x=&#8220;0&#8243; shift_y=&#8220;0&#8243; shift_y_down=&#8220;0&#8243; z_index=&#8220;0&#8243; medium_width=&#8220;0&#8243; mobile_width=&#8220;0&#8243; css_animation=&#8220;alpha-anim&#8220; animation_speed=&#8220;1000&#8243; animation_delay=&#8220;200&#8243; width=&#8220;5\/12&#8243; uncode_shortcode_id=&#8220;120178&#8243;][vc_custom_heading text_font=&#8220;font-623469&#8243; text_size=&#8220;h1&#8243; text_height=&#8220;fontheight-357766&#8243; text_space=&#8220;fontspace-128246&#8243; sub_lead=&#8220;yes&#8220; uncode_shortcode_id=&#8220;369690&#8243;]Warum Donuts <span style=\"color: #e01a85;\">f\u00fcr KI?<\/span>[\/vc_custom_heading][vc_column_text uncode_shortcode_id=&#8220;137395&#8243;]On n&#8217;est pas une soci\u00e9t\u00e9 de conseil en technologie. On est une agence de communication qui utilise l&#8217;IA au quotidien, et qui sait comment l&#8217;int\u00e9grer concr\u00e8tement dans votre r\u00e9alit\u00e9.[\/vc_column_text][\/vc_column][vc_column column_width_percent=&#8220;100&#8243; gutter_size=&#8220;3&#8243; style=&#8220;dark&#8220; font_family=&#8220;font-614192&#8243; overlay_alpha=&#8220;50&#8243; shift_x=&#8220;0&#8243; shift_y=&#8220;0&#8243; shift_y_down=&#8220;0&#8243; z_index=&#8220;0&#8243; medium_width=&#8220;0&#8243; mobile_width=&#8220;0&#8243; width=&#8220;7\/12&#8243; uncode_shortcode_id=&#8220;484860&#8243;][vc_row_inner row_inner_height_percent=&#8220;0&#8243; overlay_alpha=&#8220;50&#8243; gutter_size=&#8220;1&#8243; shift_y=&#8220;0&#8243; z_index=&#8220;0&#8243; uncode_shortcode_id=&#8220;133731&#8243;][vc_column_inner column_width_percent=&#8220;30&#8243; position_horizontal=&#8220;right&#8220; gutter_size=&#8220;3&#8243; style=&#8220;dark&#8220; font_family=&#8220;font-614192&#8243; overlay_alpha=&#8220;50&#8243; shift_x=&#8220;0&#8243; shift_y=&#8220;0&#8243; shift_y_down=&#8220;0&#8243; z_index=&#8220;0&#8243; medium_width=&#8220;0&#8243; mobile_width=&#8220;0&#8243; width=&#8220;1\/4&#8243; uncode_shortcode_id=&#8220;771301&#8243;][vc_custom_heading heading_semantic=&#8220;h3&#8243; text_font=&#8220;font-623469&#8243; text_size=&#8220;h4&#8243; text_weight=&#8220;600&#8243; text_space=&#8220;fontspace-128246&#8243; uncode_shortcode_id=&#8220;190927&#8243;]01[\/vc_custom_heading][\/vc_column_inner][vc_column_inner column_width_percent=&#8220;100&#8243; gutter_size=&#8220;3&#8243; style=&#8220;dark&#8220; font_family=&#8220;font-614192&#8243; overlay_alpha=&#8220;50&#8243; shift_x=&#8220;0&#8243; shift_y=&#8220;0&#8243; shift_y_down=&#8220;0&#8243; z_index=&#8220;0&#8243; medium_width=&#8220;0&#8243; mobile_width=&#8220;0&#8243; width=&#8220;3\/4&#8243; uncode_shortcode_id=&#8220;135699&#8243;][vc_custom_heading heading_semantic=&#8220;h3&#8243; text_font=&#8220;font-623469&#8243; text_size=&#8220;h4&#8243; text_space=&#8220;fontspace-128246&#8243; uncode_shortcode_id=&#8220;376849&#8243; subheading=&#8220;KI ist fester Bestandteil unseres Arbeitsalltags \u2013 f\u00fcr visuelle Kreation, Textentwicklung, Analysen und Optimierungen. Wir sprechen nicht nur dar\u00fcber, wir arbeiten t\u00e4glich damit.&#8220;]Wir setzen KI tats\u00e4chlich ein[\/vc_custom_heading][\/vc_column_inner][\/vc_row_inner][vc_row_inner row_inner_height_percent=&#8220;0&#8243; overlay_alpha=&#8220;50&#8243; gutter_size=&#8220;1&#8243; shift_y=&#8220;0&#8243; z_index=&#8220;0&#8243; uncode_shortcode_id=&#8220;648126&#8243;][vc_column_inner column_width_percent=&#8220;30&#8243; position_horizontal=&#8220;right&#8220; gutter_size=&#8220;3&#8243; style=&#8220;dark&#8220; font_family=&#8220;font-614192&#8243; overlay_alpha=&#8220;50&#8243; shift_x=&#8220;0&#8243; shift_y=&#8220;0&#8243; shift_y_down=&#8220;0&#8243; z_index=&#8220;0&#8243; medium_width=&#8220;0&#8243; mobile_width=&#8220;0&#8243; width=&#8220;1\/4&#8243; uncode_shortcode_id=&#8220;110378&#8243;][vc_custom_heading heading_semantic=&#8220;h3&#8243; text_font=&#8220;font-623469&#8243; text_size=&#8220;h4&#8243; text_weight=&#8220;600&#8243; text_space=&#8220;fontspace-128246&#8243; uncode_shortcode_id=&#8220;167166&#8243;]02[\/vc_custom_heading][\/vc_column_inner][vc_column_inner column_width_percent=&#8220;100&#8243; gutter_size=&#8220;3&#8243; style=&#8220;dark&#8220; font_family=&#8220;font-614192&#8243; overlay_alpha=&#8220;50&#8243; shift_x=&#8220;0&#8243; shift_y=&#8220;0&#8243; shift_y_down=&#8220;0&#8243; z_index=&#8220;0&#8243; medium_width=&#8220;0&#8243; mobile_width=&#8220;0&#8243; width=&#8220;3\/4&#8243; uncode_shortcode_id=&#8220;186284&#8243;][vc_custom_heading heading_semantic=&#8220;h3&#8243; text_font=&#8220;font-623469&#8243; text_size=&#8220;h4&#8243; text_space=&#8220;fontspace-128246&#8243; uncode_shortcode_id=&#8220;665668&#8243; subheading=&#8220;Wir identifizieren die Tools, die in Ihrem Umfeld echten Mehrwert schaffen. Kein Hype, keine leeren Versprechen \u2013 sondern L\u00f6sungen, die heute funktionieren.&#8220;]Pragmatischer Ansatz[\/vc_custom_heading][\/vc_column_inner][\/vc_row_inner][vc_row_inner row_inner_height_percent=&#8220;0&#8243; overlay_alpha=&#8220;50&#8243; gutter_size=&#8220;1&#8243; shift_y=&#8220;0&#8243; z_index=&#8220;0&#8243; uncode_shortcode_id=&#8220;648126&#8243;][vc_column_inner column_width_percent=&#8220;30&#8243; position_horizontal=&#8220;right&#8220; gutter_size=&#8220;3&#8243; style=&#8220;dark&#8220; font_family=&#8220;font-614192&#8243; overlay_alpha=&#8220;50&#8243; shift_x=&#8220;0&#8243; shift_y=&#8220;0&#8243; shift_y_down=&#8220;0&#8243; z_index=&#8220;0&#8243; medium_width=&#8220;0&#8243; mobile_width=&#8220;0&#8243; width=&#8220;1\/4&#8243; uncode_shortcode_id=&#8220;126341&#8243;][vc_custom_heading heading_semantic=&#8220;h3&#8243; text_font=&#8220;font-623469&#8243; text_size=&#8220;h4&#8243; text_weight=&#8220;600&#8243; text_space=&#8220;fontspace-128246&#8243; uncode_shortcode_id=&#8220;158577&#8243;]03[\/vc_custom_heading][\/vc_column_inner][vc_column_inner column_width_percent=&#8220;100&#8243; gutter_size=&#8220;3&#8243; style=&#8220;dark&#8220; font_family=&#8220;font-614192&#8243; overlay_alpha=&#8220;50&#8243; shift_x=&#8220;0&#8243; shift_y=&#8220;0&#8243; shift_y_down=&#8220;0&#8243; z_index=&#8220;0&#8243; medium_width=&#8220;0&#8243; mobile_width=&#8220;0&#8243; width=&#8220;3\/4&#8243; uncode_shortcode_id=&#8220;156140&#8243;][vc_custom_heading heading_semantic=&#8220;h3&#8243; text_font=&#8220;font-623469&#8243; text_size=&#8220;h4&#8243; text_space=&#8220;fontspace-128246&#8243; uncode_shortcode_id=&#8220;821538&#8243; subheading=&#8220;Wir schulen Ihre Teams und begleiten sie langfristig. Unser Ziel ist, dass Sie KI selbstst\u00e4ndig und sicher einsetzen k\u00f6nnen \u2013 nicht von uns abh\u00e4ngig werden.&#8220;]Pers\u00f6nliche Begleitung[\/vc_custom_heading][\/vc_column_inner][\/vc_row_inner][vc_row_inner row_inner_height_percent=&#8220;0&#8243; overlay_alpha=&#8220;50&#8243; gutter_size=&#8220;1&#8243; shift_y=&#8220;0&#8243; z_index=&#8220;0&#8243; uncode_shortcode_id=&#8220;648126&#8243;][vc_column_inner column_width_percent=&#8220;30&#8243; position_horizontal=&#8220;right&#8220; gutter_size=&#8220;3&#8243; style=&#8220;dark&#8220; font_family=&#8220;font-614192&#8243; overlay_alpha=&#8220;50&#8243; shift_x=&#8220;0&#8243; shift_y=&#8220;0&#8243; shift_y_down=&#8220;0&#8243; z_index=&#8220;0&#8243; medium_width=&#8220;0&#8243; mobile_width=&#8220;0&#8243; width=&#8220;1\/4&#8243; uncode_shortcode_id=&#8220;188793&#8243;][vc_custom_heading heading_semantic=&#8220;h3&#8243; text_font=&#8220;font-623469&#8243; text_size=&#8220;h4&#8243; text_weight=&#8220;600&#8243; text_space=&#8220;fontspace-128246&#8243; uncode_shortcode_id=&#8220;137181&#8243;]04[\/vc_custom_heading][\/vc_column_inner][vc_column_inner column_width_percent=&#8220;100&#8243; gutter_size=&#8220;3&#8243; style=&#8220;dark&#8220; font_family=&#8220;font-614192&#8243; overlay_alpha=&#8220;50&#8243; shift_x=&#8220;0&#8243; shift_y=&#8220;0&#8243; shift_y_down=&#8220;0&#8243; z_index=&#8220;0&#8243; medium_width=&#8220;0&#8243; mobile_width=&#8220;0&#8243; width=&#8220;3\/4&#8243; uncode_shortcode_id=&#8220;188686&#8243;][vc_custom_heading heading_semantic=&#8220;h3&#8243; text_font=&#8220;font-623469&#8243; text_size=&#8220;h4&#8243; text_space=&#8220;fontspace-128246&#8243; uncode_shortcode_id=&#8220;186152&#8243; subheading=&#8220;Der KI-Bereich entwickelt sich rasant. Wir verfolgen die wichtigsten Entwicklungen und empfehlen Ihnen gezielt, was f\u00fcr Ihr Unternehmen wirklich relevant ist.&#8220;]Kontinuierliche Marktbeobachtung[\/vc_custom_heading][\/vc_column_inner][\/vc_row_inner][\/vc_column][\/vc_row][vc_row unlock_row_content=&#8220;yes&#8220; row_height_percent=&#8220;0&#8243; override_padding=&#8220;yes&#8220; h_padding=&#8220;7&#8243; top_padding=&#8220;2&#8243; bottom_padding=&#8220;5&#8243; back_color=&#8220;color-163064&#8243; overlay_alpha=&#8220;90&#8243; gutter_size=&#8220;3&#8243; column_width_percent=&#8220;100&#8243; shift_y=&#8220;0&#8243; z_index=&#8220;2&#8243; content_parallax=&#8220;0&#8243; uncode_shortcode_id=&#8220;997038&#8243; back_color_type=&#8220;uncode-palette&#8220;][vc_column column_width_percent=&#8220;92&#8243; align_horizontal=&#8220;align_center&#8220; gutter_size=&#8220;3&#8243; font_family=&#8220;font-614192&#8243; overlay_alpha=&#8220;50&#8243; shift_x=&#8220;0&#8243; shift_y=&#8220;0&#8243; shift_y_fixed=&#8220;yes&#8220; 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